AssetExchange Helps Three Credit Unions Sell Credit Card Portfolios

PORTLAND , Ore. , July 21, 2005 – AssetExchange, the leading independent credit card portfolio brokerage firm, has assisted three credit unions with the sales of their credit card portfolios.

AssetExchange conducted portfolio performance assessments and competitive partnership searches on behalf of each credit union. The credit unions are:

  • First Financial Credit Union (Albuquerque, NM) sold its $6.5 million credit card portfolio to InfiCorp.
  • Helena Community Credit Union (Helena, MT) sold its $2 million credit card portfolio to InfiCorp.
  • A third credit union located in the Midwest with a $10 million portfolio chose to remain anonymous.

"We chose to work with AssetExchange because selling portfolios is not something we do for a living," said Rick Harbaugh, First Financial Credit Union CFO. "They walked us through the pros and cons of a sale, and there were multiple reasons why we chose to sell. Our portfolio was stagnant, and even when we did promotions, the balances would come down as quickly as they had gone up. We decided we would rather focus our resources on other product lines."

"Like First Financial, many credit unions are pleased with the short-term gains they see from special promotions, only to be left with declining balances, expensive rewards to redeem, and increased risk," said AssetExchange CEO, William Koo. "Portfolio sales enable the credit union to offer those enticing card programs and products to their members, without carrying the risk or the burden of managing a card program. We are pleased to have assisted these credit unions in selling their portfolios and establishing these partnerships."

About AssetExchange
AssetExchange is a leading credit card advisory and brokerage firm for financial institutions. Services include credit card portfolio brokerage, performance assessments, and market valuations. We help credit card issuers evaluate credit card portfolio performance, assess the financial and strategic implications of a portfolio sale, and provide guidance throughout the portfolio sale process. We help our clients achieve optimal pricing, negotiate revenue-sharing opportunities, and establish favorable partnership terms for outsourcing credit card issuance. For additional information, please visit www.AssetExchange.com or call (877) 220-0001.